Eureka Newsletter Archive
Eudaimonia
Eudaimonia is Aristotle's term for the highest human good, usually translated as "happiness" but much closer to "flourishing."
Parasocial Relationships
A parasocial relationship is a one-sided bond in which a person feels close to someone who isn’t as connected (or connected at all) in return.
Bamboo Principle
The Bamboo Principle takes its name from moso bamboo, which spends its first several years producing almost nothing above ground.
Gestalt Switch
A Gestalt Switch is the moment when the same information suddenly reorganizes into an entirely different picture.
Cognitive Load
Cognitive Load theory describes the limited capacity of human working memory.
Asymmetric Risk
Asymmetric Risk describes a bet where the potential downside and potential upside are wildly unequal.
Love Language
Love Languages is a framework proposing that people give and receive love in five primary ways.
Map is Not the Territory
The Map is Not the Territory is a principle reminding us that our representations of reality are not the same as reality itself.
Endowment Effect
The Endowment Effect is the psychological tendency to overvalue things simply because you own them.
Ulysses Pact
A Ulysses Pact is a decision made in a clear-headed state that deliberately binds your future self against a predictable moment of weakness.
Spillover Effect
The Spillover Effect describes the phenomenon where behavior, emotion, or performance in one area of life bleeds—uninvited—into another.
Supercompensation
Supercompensation is the physiological principle that the body doesn't just recover from stress, it recovers past its previous baseline.
Episodic Friendship
Episodic Friendship is the recognition that not all meaningful relationships are meant to be continuous.
Temptation Bundling
Temptation Bundling is the practice of pairing something you need to do but resist with something you genuinely enjoy.
Sapir-Whorf Hypothesis
The Sapir-Whorf Hypothesis proposes that the language you speak shapes your reality.