Eureka Newsletter Archive

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Eudaimonia

Eudaimonia is Aristotle's term for the highest human good, usually translated as "happiness" but much closer to "flourishing."

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Parasocial Relationships

A parasocial relationship is a one-sided bond in which a person feels close to someone who isn’t as connected (or connected at all) in return.

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Memento Mori

Memento Mori is Latin for "remember that you must die."

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Bamboo Principle

The Bamboo Principle takes its name from moso bamboo, which spends its first several years producing almost nothing above ground.

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Gestalt Switch

A Gestalt Switch is the moment when the same information suddenly reorganizes into an entirely different picture.

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Act As If

Act As If is the practice of behaving as though something is already true in order to help make it true.

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Cognitive Load

Cognitive Load theory describes the limited capacity of human working memory.

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Asymmetric Risk

Asymmetric Risk describes a bet where the potential downside and potential upside are wildly unequal.

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Anagnorisis

Anagnorisis is the Greek term for the moment of critical discovery.

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Love Language

Love Languages is a framework proposing that people give and receive love in five primary ways.

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Map is Not the Territory

The Map is Not the Territory is a principle reminding us that our representations of reality are not the same as reality itself.

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Endowment Effect

The Endowment Effect is the psychological tendency to overvalue things simply because you own them.

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Ulysses Pact

A Ulysses Pact is a decision made in a clear-headed state that deliberately binds your future self against a predictable moment of weakness.

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Spillover Effect

The Spillover Effect describes the phenomenon where behavior, emotion, or performance in one area of life bleeds—uninvited—into another.

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Supercompensation

Supercompensation is the physiological principle that the body doesn't just recover from stress, it recovers past its previous baseline.

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Episodic Friendship

Episodic Friendship is the recognition that not all meaningful relationships are meant to be continuous.

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Temptation Bundling

Temptation Bundling is the practice of pairing something you need to do but resist with something you genuinely enjoy.

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Satori

Satori is a Zen Buddhist term for a sudden flash of awakening—a moment in which something is understood not gradually, but all at once.

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Akrasia

Akrasia is the ancient Greek term for acting against your own better judgment—doing the thing you know you shouldn't, or failing to do the thing you know you should.

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